Ford Focus Invades Key West
I was browsing around the net and I happened across a pretty cool ad that ford put together. This really was interesting to me seeing that I lived in the keys for ten years. I think it was a great idea and a pretty cool looking execution.
Basically its just two ford focuses (focii?) running a route through Key West from one end of duval street to mallory square. The really cool part about the video is that they gathered video from all the people on the streets and made their commercial from that. Heres the teaser commercial:
The ad leads users to http://ford.com/focusST to view the full fan made video but unfortunately the video is an error, so I can’t really comment on the final product.